LEGO Serious Play
A science-backed framework that makes every single person in the room impossible to ignore.
Book A Session- Group size
- 8 - 100+
- Duration
- 120 - 180 Mins
- Setting
- Indoor / Outdoor
About LEGO Serious Play
LEGO® Serious Play® (LSP) is an engaging workshop methodology designed to unlock creativity and encourage meaningful conversations within teams. Using LEGO bricks as a communication and problem-solving tool, participants build models that represent ideas, challenges, and perspectives. The activity helps teams move beyond conventional discussions and explore innovative thinking in a highly interactive environment. Through storytelling and reflection, participants gain deeper insights into teamwork, communication, leadership, and organizational dynamics while fostering stronger collaboration and engagement.
Key Focus Areas
- Creativity
- Alignment
- Problem-Solving
- Teamwork
- Innovation
What It Entails
Participants are guided through a series of facilitated exercises where they individually and collectively build LEGO models in response to prompts, challenges, or business scenarios. Each creation acts as a metaphorical representation of thoughts, ideas, or solutions, encouraging open dialogue and active participation from everyone involved. The process promotes creative problem-solving, listening, collaboration, and strategic thinking in a fun yet purposeful format. The session concludes with shared reflections and actionable insights that teams can carry back into the workplace.
The word on 'LEGO Serious Play'
Frequently Asked Questions
What is LEGO® Serious Play® and how does it work?
LEGO® Serious Play® is a facilitated workshop methodology where participants use LEGO bricks to build models that represent ideas, challenges, and opportunities. The process encourages individuals to think differently and express thoughts that may not emerge during traditional discussions.LEGO® Serious Play® is a facilitated workshop methodology where participants use LEGO bricks to build models that represent ideas, challenges, and opportunities. The process encourages individuals to think differently and express thoughts that may not emerge during traditional discussions.
Why use LEGO bricks in a corporate workshop?
Building models helps participants visualize complex ideas and communicate them more effectively. The hands-on nature of the activity encourages creativity, engagement, and equal participation, allowing every voice to be heard.
What types of business challenges can this methodology address?
LEGO® Serious Play® can be used for strategy development, innovation, team alignment, leadership discussions, problem-solving, and organizational change initiatives. The flexibility of the methodology makes it suitable for a wide range of objectives.
What makes this activity different from traditional workshops?
Unlike standard discussion-based sessions, LEGO® Serious Play® encourages every participant to actively contribute ideas through visual storytelling and hands-on interaction.
Book LEGO Serious Play for your team
Tell us a little about your team and we’ll call you back with activity options, formats and a quote.
9:00 am – 7:30 pm